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FYI

Sweet Alibi: Confetti

Ahead of a fourth album, the soulful folk trio from Winnipeg delivers a single with a jaunty vibe, sweet harmonies, and lyrics that take a playful look at a tense situation.

Sweet Alibi: Confetti

By Kerry Doole

Sweet Alibi - Confetti (Independent):  Built around the harmonies of the three female principals (Jess Ayre Rae, Amber Rose, and Michelle Anderson), the highly-lauded Winnipeg group has an eclectic sound that draws upon folk and soul elements.


The trio has reportedly been hard at work recording a fourth album with producers Matt Peters and Matt Schellenberg of Royal Canoe (Begonia), and a press release teases that "the album is set to be a melodic experience focused on hooky guitar lines and layered beats, inspired by the likes of Alabama Shakes and Bahamas."

Advance single Confetti leans more toward that latter comparison point. Horns add a jaunty vibe, the harmonies are sweet, an accompanying animated video is stylish, and the lyrics take a playful look at a tense situation. Rae explains the origins of the song this way: "Years ago while driving with a friend we were listening to CBC radio, and between songs, Rich Terfry amusingly read a headline about an Austrian woman who cut up her 1.1 million life savings just before she passed away. A collection of shredded money was found strewn across her bed in her retirement home. I turned to my friend and said it would be like confetti made of money.'"

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“Three years later, my grandmother was diagnosed with cancer. In the last three months of her life, a lot of my family started acting appallingly greedy, and she was pretty disappointed with the silliness of everyone’s behaviour. It took me back to the story of the woman from Austria and sympathized with how she was likely fed up with how her offspring put money before family.”

Over a career now spanning a decade, Sweet Alibi has won a West Coast Music Award, charted on CBC Radio 2. and developed an audience across North America and in Europe.

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Publicity: Mavis Harris, Nice Marmot PR

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L-R: Josh Ross, Norma Jean Martine, Frank Walker
Courtesy Photo

L-R: Josh Ross, Norma Jean Martine, Frank Walker

Chart Beat

Frank Walker, Josh Ross and Norma Jean Martine's Cross-Genre Collab Cracks the Top 10 on Billboard Canada Airplay Charts

After five months, the electronic/country/pop trio's "Lay It On Me" rises to No. 9 on the CHR/Top 40 chart. Ross also scores his own debut on All-Format with “Scared Of Being Sober.”

Frank Walker, Josh Ross and Norma Jean Martine are laying it on the Airplay charts.

The trio’s song, “Lay It On Me,” hits the top 10, rising from No. 13 to No. 9 on the Billboard Canada CHR/Top 40 Airplay chart, dated March 28 — 20 weeks after its debut.

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